A big victory for animals!

A year after Los Angeles banned the sale of animal fur, through nearly 8000 PETA supporters that wrote to their representatives in support of the ban, the entire state of California has followed.

On October 11, governor Gavin Newsom approved bill AB 44, making it illegal to sell, donate, or manufacture new fur products in the state.

“California is a leader when it comes to animal welfare and today that leadership includes banning the sale of fur,” said Gavin Newsom in a statement.

The law prohibits the sale or making of clothes, shoes, handbags or key chains, derived from fur animals. The law exempts used products, or items used for religious or tribal purposes. Over more it excludes the sale of leather, cowhides, deer, sheep, and goat skin, dog and cat fur and anything preserved through taxidermy.

Assembly bill 44 will go into effect on January 1st 2023.

Violators will be charged up to 1000 USD for multiple violations.

Countries with fur-farming bans:

Serbia, Luxembourg, Norway, Croatia, Czech Republic, Macedonia, Slovenia, Bosnia and Herzegovina, Japan, Austria, United Kingdom, Belgium

Countries with importation and sales bans:

India, New Zealand, Sao Paulo(Brazil)

 Countries with partial bans:

Netherlands, Denmark, Hungary

 Countries with stricter regulations:

Sweden, Switzerland, Italy, Germany


Who will be next?

California bans fur.

California bans fur.


Combining all – past, present and future, evoking memories while using new innovative shapes, leading to a new interpretations of the classics. Use of technical fabrics combines with cotton or silk, to create either evening or informal outfits – that’s how this year’s Milan fashion week can be easily summed up.


Names like Prada, Jil Sanders, N°21, Fendi, Bottega Veneta, Moschino, Etro, Marni, Versace, Frankie Morello, MSGM, Philosophy Di Lorenzo Serafini, Gorgio Armani, Missoni, GCDS, Boss, Gucci and many more presented their vision of fashion for new season spring 2020 to the world during 7 days between September 17th and September 23rd.

And now let´s have a look at some of the designs from the shows!


With a great sadness social media announced on 3rd September death of a great fashion photographer – Peter Lindbergh. Artist, often credited with the rise of a supermodel, died at the age of 74.

Peter Lindbergh was most known for his work with supermodels like Kate Moss, Campbell, Linda Evangelista or Cindy Crawford.

Lindbergh was born on 23 November 1944 in Lissa,  German-occupied Poland. In the early 1960s, he moved to Berlin where he enrolled in the Berlin Academy of Fine Arts and later on abstract art at the Kunsthochschule (College of Art) in Krefeld.  After moving to Düsseldorf in 1971, he turned his attention to photography and in 1973 he opened his own studio.

He was know for his passion for black and white photography and his firm stance against re-touching. In a 2008 interview with art historian Charlotte Cotton, he explained:

„Using black-and-white photography was really important to creating the supermodel. Every time I tried to shoot them in color, because their beauty was close to perfection, it ended up looking like a bad cosmetics advert. With black and white, you can really see who they are. It toned down the commercial interpretation that color gives. What’s so striking about black and white is how it really helps a sense of reality to come through.“

We would like to pay a tribute to this great artist and lets remember him by some of his work.


Forever 21 is reportedly considering filing for bankruptcy.

Outlet reported that FOREVER 21, was having problems paying vendors and landlords and was searching for a way to revive their business. As a result, they filed for bankruptcy, this way they could be able to get rid of unprofitable stores and recapitalize the business.

So far there hasn´t been any announcements regarding closing any of FOREVER 21s stores, however, many of its branches are located in the malls, which are seeing less and less shoppers, mainly due to booming online and direct-to-consumer brands shops.

And what does it mean for FOREVER 21 lovers? No need to panic yet, filing for Chapter 11 bankruptcy allows brand to keep the business open while it addresses its financial problems.

Fingers crossed!

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BaubleBar is launching fine jewellery!

Peoples request for fine jewellery grew very strong after releasing brands gold vermeil collection in 2017 and BaubleBar is proud to satisfy their clients with launch of fine jewellery collection this year. Featuring 14-karat gold, diamonds, and gemstones, fine jewellery will be a permanent line for BaubleBar.

And how much you will need to spend to afford a piece from the new line? The debut collection consists of 38 pieces and price varies between $55 for studs to $995 for diamond signet ring, keeping it still affordable! Isn´t that amazing?

From aesthetic perspective, the fine jewellery assortment is very similar to other offerings from BaubleBar, so you can mix or match within their lines seamlessly.

BaubleBar was founded in 2010 by  Daniella Yacobovsky and Amy Jain and is very well known for their  go-to for on-trend costume jewellery and loved by several stars like Julia Roberts or Jessica Alba for its affordable statement pieces.

Have a look at some pieces from the collection and you can click here for direct shopping on BaubleBar website.

Taco Bell entering fashion industry?

Taco Bell lovers can now bring their fandom to a whole new level, Taco Bell is coming with collection of sunglasses!

After teaming up with Diff Charitable Eyewear a collection that takes inspiration from many signature elements from Taco Bell had been created. Collection consists of five pieces, alternating some of Diff Eyewear’s most popular designs including Luka visor-like style or Sawyer style.

The whole collection will be available for purchase on Diff Eyewear’s web site and at The Bell Hotel. Sunglasses will come with taco-shaped cases and a cleaning cloth that resembles a hot sauce packet. And how much you have to pay for such a unique pieces? Price varies between 85 - 95 USD and with every purchase Diff donates a pair of reading glasses to those in need. Yes, that´s what Diff is all about.

Browse the picture library to see all the style and if you like some, visit Diffs website for purchase.

Jacquemus – celebrating anniversary with style

Brand celebrated its 10th birthday in south of France in very unique and memorable way. Taking social media into instant frenzy by creating iconic runway show that we will not forget anytime soon.

And what was so shocking?

Well... nothing negative. Just pure beauty of lavender field accompanied with vibrant pink runway, creating perfect match for brands eccentric and playfully aesthetic DNA.

Brand´s founder, Simon Porte Jacquemus, revealed that he was trying to recreate sensation of the David Hockney painting for the show and where better than in a place where he is from.

The anniversary also marked a first time of collaboration with Swarovski, since few designs where embellished with Swarovski crystals.

And now prepare to lose your breath and check out the gallery for beautiful shots from the show!

Get to know the winners of this year CFDA fashion awards

For those who might not know CFDA stands for The Council of Fashion Designers of America and consists of more than 500 America’s most prominent menswear, womenswear and accessory and jewellery designers. It was founded in 1962 by Eleanor Lambert with one simple goal - bring American designers to the spotlight and increase international prominence of the American fashion industry.

Today’s board of directors consists of these members: Tom Ford (newly elected chairman), Michael Kors (vice chairman), Marcus Wainwright (vice chairman), Mimi So (treasurer), Vera Wang (general secretary) and Steven Kolb, CFDA president and CEO.

So who are the winners and what some of them wore for this prominent fashion awards event? Let’s have a look.


  • EMERGING DESIGNER OF THE YEAR: Emily Adams Bode for Bode

  • ACCESSORY DESIGNER OF THE YEAR: Ashley and Mary-Kate Olsen for the Row


  • FASHION ICON AWARD: Jennifer Lopez


    Sarah Burton, creative director at Alexander McQueen


  • FOUNDER’S AWARD: Carine Roitfeld

  • MEDIA AWARD: Lynn Yaeger, contributing editor and writer at Vogue



Ariana- The new face of Givenchy

Following the update on Ariana’s, Givenchy’s official account and creative director Claire Waight Kellers Instagram, the pop star has been confirmed for the Autumn/ Winter 2019 Campaign. The campaign will be unveiled in July this year.

Just two months to wait!

"I am so proud to be the new face of Givenchy," Grande said in a statement. "It is a house I have forever admired and to now be part of that family is such an honour. I love this clothing and the confidence and joy it brings to the people wearing it. Not only is the clothing timeless and beautiful but I'm proud to work with a brand that makes people feel celebrated for who they are, and unapologetic about whatever they want to be.”


Ariana is currently in the midst of her world tour whilst maintaining headlines with the “Thank U, Next” makeup range. 

Ariana is known in the world of beauty for her collaborations with Lipsy, Guess, MAC, Reebok including her own perfumes.

With her now most recent collaboration with such a well known brand the Met Gala, last week could have been the perfect opportunity for Givenchy to unveil the collaboration.

But what could be better with than spreading the word using no words at all. 

The phantom of the photo, the phantom of Instagram.